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Virtual Anaheim Agenda

STAFDA's 44th Annual Convention & Trade Show

November 9-10, 2020

From Your Home or Office

Registration is now open from the members-only section.

(All times are Central time zone)       


Monday, November 9

10:00 – 11:00 a.m.         General Session: STAFDA awards and State-of-the-Industry reports. 

11:00 a.m. - Noon         Live, real-time interview with Keynote Speaker: Guy Kawasaki    

Noon - 12:30 p.m.        Live Music:  Join The Acoustix for a live, lunchtime concert. Send in your requests!

12:30 p.m. - Midnight    Trade Show:  24 Hours of STAFDA begins! Connect with exhibitors around the globe by setting appointments and building a schedule to see live demos, discuss show specials, and be entered to win exciting prizes.

Tuesday, November 10 

Midnight - 12:30 p.m.      Trade Show     24 Hours of STAFDA continues!

1:00 - 3:00 p.m.                Economic Update with Alan Beaulieu     

3:15 - 4:45 p.m.                Concurrent Educational Workshops  

  • Sales Compensation Plans by Ken Brown

  • 10 Commandments of Distributor Marketing by Ian Heller 

  • The Modern Distributor: Digital Transformation by Andrew Johnson  

  • Financial Strategies in a Post-COVID World by Greg Knight & Steve Martin            

  • Talk Triggers: Word of Mouth Marketing by Daniel Lemin               

  • How to Accelerate Your Competitive Advantage by Jim Pancero

4:45 p.m.                        Racing to Charlotte